Tata Avinya To Be Based On Land Rover's EMA Platform

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Tata Motors and Jaguar Land Rover join forces for electric vehicle innovation. Tata to utilize JLR's Electrified Modular Architecture (EMA) for its premium EV, Avinya.

Tata Motors and Jaguar Land Rover Collaboration

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Tata Passenger Electric Mobility and JLR sign an MoU for licensing JLR's EMA platform, covering electrical architecture, electric drive unit, battery pack, and manufacturing expertise.

EMA Platform Licensing Agreement

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JLR's born-electric EMA architecture, designed for the next-gen Velar, Evoque, and Discovery Sport, boasts advanced driver assistance systems, cloud connectivity, and adaptability to different battery chemistries.

Jaguar Land Rover's EMA Platform

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JLR's EMA platform supports Software Over The Air (SOTA), Level 2+ autonomy, Feature Over The Air (FOTA) capabilities, and features a highly integrated propulsion system with cell to pack battery technology.

Advanced Features of EMA Platform

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Vehicles based on the EMA platform will roll out from JLR's Halewood plant in the UK by late 2024, with Tata Motors localizing EMA architecture in India from 2025 to ensure cost-effectiveness and premium quality.

Production and Localization Plans

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Building on the success of the Harrier and Safari SUVs, Tata Motors and JLR's collaboration reaches new heights with the EMA platform, marking a significant step in their joint pursuit of electric vehicle development.

Strengthening Tata Motors and JLR Collaboration

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